BizJournals Portfolio

Crude Reporting

If journalists aren't asking the right questions about prices at the pump, then who is?

Boomtown, Iraq Boomtown, Iraq

Imagine a country where Americans are beloved, mini-mansions are springing up, and oil bubbles forth unaided. Denis Johnson reports from the new wheeler-dealer capital of the Middle East and asks, Is this the future of Iraq or just a desert mirage? Read More

The Romenesko Empire The Romenesko Empire

How the first media gossip site inadvertently ushered in the era of fact-free journalism. Read More

Recent Columns

PREV 3 of 3

But let’s look at the Cheneyesque fantasy that drilling in ANWR is a major national-security priority that would make us less dependent on foreign oil. The fact is, the Trans-Alaska pipeline that is supposed to bring us that new ANWR oil probably couldn’t handle it right now because lack of maintenance has left it in bad shape. (Business Journalism 101: You can reinvest revenue in infrastructure or pull the money out as profit.) Plus, there’s not enough Alaskan oil to affect price. It would be gone in a few months if we could pump it at maximum capacity. From a national-security standpoint, the smart thing would be to leave it in the ground for use in case of some future civilization-threatening cataclysm.

Oil-friendly members of Congress like to blame environmental regulation for the lack of refinery capacity. But the oil companies themselves choked supply by closing more than half of their 300 U.S. refineries in the past 25 years. (Business Journalism 201: You can reinvest in manufacturing capacity or ride the demand curve to higher profits.) Studies by Cambridge Energy Research Associates, a respected, oil-friendly consulting firm, indicate that even if all environmental regulations were removed from refinery construction, few would probably be built right away because of a 75 percent rise in construction costs since 2000, largely driven by the increased fuel cost of transporting building materials.

I don’t mean to imply that when it comes to cutting through industry and congressional malarkey, Barlett and Steele are the only game in town. The Chicago Tribune, the Wall Street Journal, Texas Monthly, and other publications have all done credible oil series during the past few years. The problem is that headlines on today’s pump prices trump the revelations of yesterday’s in-depth reporting. The digital-news era is good at letting us know what happens now. But it’s lousy at reminding us of what’s happening again. Take the richly symbolic case of ANWR. Oil executives know that they haven’t explored 80 percent of their existing leases in the continental U.S., according to Barlett. But they also know that if they can crack the wildlife refuge, Congress will lack the political will to keep them away from the other government land and the ocean floor they covet. In that sense, ANWR fits a historical leitmotif. For more than a century, oil companies have been gaming the federal oil-leasing system to receive bargain prices on the raw materials under public ownership.

Oil companies have always depended on the transfer of unpumped oil from public to private ownership. In the Teapot Dome scandal of the early 1920s, oilmen bribed officials at the Interior Department to gain ownership of an oil field owned by the U.S. Navy. With ANWR and the offshore leases, everything will look aboveboard if Congress and consumers can be whipped into a demand-driven frenzy. Oil companies will blame the Arabs and environmentalists for a supply shortage they’ve maintained as a matter of policy since the days when the Texas Railroad Commission set quotas on how much oil could be pumped out of the ground.

Decade after decade, the oil companies claim that they would pump more if only they were allowed to. Barlett calls it playing the short-supply card. “Every freaking reporter out there falls for it,” he says. “And if I’m the P.R. guy for an oil company, I’m going to play that sucker for all it’s worth.”

Supply and demand? Sure, but as John Lee, a business journalist at the Wall Street Journal and the New York Times for many years, reminds me, supply and demand in oil are not just “two pie charts—where it comes from, where it goes, measured maybe five years ago.” There are more complex reasons for pain at the pump. “American gasoline prices have always reflected the latest spot price, namely what you have to pay to buy bulk gasoline on the open market. This is last-in pricing, rather than pricing based on inventory costs.”

Now, let’s say you’re an oil company selling bulk gasoline, and suppose your inventory contains some gasoline made from $140-a-barrel oil and some that was purchased for $75 a barrel. That leaves a lot of room for price manipulation. But please, whatever you do, don’t think for a minute that’s what Tillerson and Exxon Mobil are up to. Just like you and me, they are powerless slaves in the fields of supply and demand. Now tote that barge, lift that barrel.


Comments

If you are commenting using a Facebook account, your profile information may be displayed with your comment depending on your privacy settings. By leaving the 'Post to Facebook' box selected, your comment will be published to your Facebook profile in addition to the space below.

Connect With Portfolio.com

Come on, like us—you know you want to.

Follow us and if you're an innovative entrepreneur, we'll return the favor.

Today's top stories, conversation starters, and the back nine business bites.

spotlight on

Slideshows

500 Startups Hits New York

Dave McClure's brainchild makes its way to New York and introduces East Coast money folks to some intriguing new companies. View Slideshow