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Google Aol Renew Partnership And Expand To Include Mobile And Youtube

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by Silicon Valley/San Jose Business Journal
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Sep 02 2010 1:29pm EDT

Google, AOL Broaden Partnership

Google Inc. and AOL Inc. on Thursday announced a five-year partnership renewal and expansion to include mobile search and YouTube.

The two companies called their collaboration "one of the largest and longest-standing partnerships in Internet history."

The global alliance has at its core Google’s provision of search services to AOL’s content network and properties, in exchange for a revenue-sharing arrangement between AOL and Google.

The deal includes:

  • Search Products: Google will provide AOL with additional features and enhancement to its Web search products.
  • Advertising Products: Google will provide AOL with ad formats.
  • Mobile Search: As AOL renews its focus on mobile apps and content, the companies will work together to expand the alliance to cover mobile search.
  • YouTube: AOL and YouTube have agreed to a content partnership that will bring AOL’s video content to YouTube.
  • Global Focus: The alliance is international in scope.

Financial terms of the deal were not disclosed.

For more on the Google/AOL deal, including quotes from the executives involved, read the full report on the Silicon Valley/San Jose Business Journal.

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