BizJournals Portfolio
Oct 23 2009 4:10pm EDT

Track Your Kids

Best Buy Co. Inc. will sell a GPS device that parents can use to track their child’s location.

The Richfield, Minnesota-based electronics retailer is marketing the product, called Little Buddy, under its in-house brand, Insignia. The gadget is priced at $99 and is sized to fit “easily into a backpack, lunchbox, or other receptacle,” according to Best Buy’s website.

The product has the ability to alert parents via a text message when their child moves outside a “designated area,” such as school, during a particular time of day. Parents can monitor a child’s location using a cell phone or computer.


Katharine Grayson writes for the Minneapolis/St. Paul Business Journal.

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