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First Bytes Ibmsun Iphone Google Ad Research

Tech Observer

by Megan Barnett
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Last Bytes: Kindle Patent, Google Mistrials, iPhone 3.0, Dell   Publishers Enlist Scribd for E-Book Marketing

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Mar 18 2009 9:05am EDT

First Bytes: IBM/Sun, iPhone, Google Ad Research

In an another sign that M&A might be back, IBM is reportedly in talks to buy Sun Microsystems. [Wall Street Journal]

Why that combination makes sense. [ZDNet]

Apple adds a touch of capitalism to its upcoming iPhone release. [Bits]

Google and ad giant WPP have teamed up to research how ads in traditional and online media influence consumer choices. [Wall Street Journal]

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