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Sorry About the Drumbeat, but It's a Crisis for Newspapers
Audit Bureau of Circulation numbers are out today, and newspaper circ numbers look as grim as ever. The Dallas Morning News dropped more than 10%. Atlanta Journal-Constitution down 8.5%. New York Times down about 4%. Only the two largest, national papers -- USA Today and The Wall Street Journal -- managed tiny gains.
The numbers make the news about The Capital Times going online-only even more dramatic. Jeff Jarvis, one of the leading thinkers about news, thinks the CT's move should be celebrated.
Anything that jars the newspaper industry into thinking differently should be celebrated. The one hopeful note is that sometimes companies truly reinvent themselves only when they're standing on a cliff with a fire burning behind them. Wonder if the fire's hot enough yet.
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