Recent Blog Posts
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Mapping Company Raises Millions
Nov 20 20094:09 pm EDT -
Facebook Valuations Are All Over the Map
Nov 20 200911:30 am EDT -
The Future of Tech, 2010 Edition
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Automatic Pancake-Making Machine Attracts $2 Million in Capital
Nov 19 20094:53 pm EDT -
Apple Talk of Microsoft's Annual Meeting
Nov 19 20091:27 pm EDT -
There Is Still Hope for the News Business
Nov 19 200911:50 am EDT -
The Google Phone May Be Near
Nov 18 20094:10 pm EDT -
Amazon Grocery Service Goes Mobile with iPhone
Nov 18 20099:13 am EDT -
How Microsoft Blew It in Mobile
Nov 17 20093:55 pm EDT -
Ten Reasons Why Startups Fail
Nov 17 20092:18 pm EDT
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Jul 11 2007 12:00am EDT
Gizmoz and Taco Bell Make Up a New Word
Avatarsment. That's the word. A combination of avatar and advertisement. The companies use it in their press releases. Yuk.
Anyway, Gizmoz -- the little Israeli company we wrote about in May -- cut a deal with Taco Bell to use the little animated Gizmoz characters in Taco Bell ads. The twist, according to the companies: Taco Bell has partnered with Gizmoz and MTV in search of three virtual consumer actors to star as animated talking characters in a 30-second Taco Bell?? television commercial. The ad for Fourthmeal -- the late night meal between dinner and breakfast -- will debut worldwide during the MTV Video Music Awards (VMAs) on September 9, 2007.
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