BizJournals Portfolio
Jun 08 2007 12:00am EDT

The Week (6/4-6/8) By the Numbers

70: The percentage of viewers--18-to 49-year-olds in households with DVR--who actually watch TV commercials, according to new Nielsen data (Monday).

2004: The year author Rebecca Eckler wrote Knocked Up, her memoir about an ambitious journalist's accidential pregnancy, which she claims shares similarities to the new Universal movie from Judd Apatow and now she's suing (Tuesday).

24: Years it took Hollywood to finally get moving on a Thundercats movie. Snarf. (Wednesday).

13: Actually, I'm not exactly sure what the 13 stands for in Ocean's Thirteen (I'm assuming it means that there are now 13 people in Danny Ocean's gang.) Anyway, it should be the number one movie this weekend at the box office, making around $50 million (Thursday).

$1300: What one second of special effects costs on an average film, down from $4000 about a decade ago (Friday).


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