BizJournals Portfolio
May 02 2007 12:00am EDT

Summer 2007: More than $4 Billion at the Box Office?

Let the summer film frenzy begin. Spider-Man 3 set box office records across eight Asian markets yesterday and in Europe as well. How well this blockbuster fares over the next few days will set the tone for the franchises that follow. "There is no better way to start a summer than with a `Spider-Man' film," said Paul Dergarabedian, president of box-office tracker Media By Numbers. "If you had to create a template for the perfect summer movie season, this is pretty much it." With that in mind, Hollywood could have its first $4 billion summer ever, topping the $3.95 billion earned the first weekend in May through Memorial day in 2004. With 40 percent of annual ticket sales coming from the summer months, and box office slow in the past few weeks, this just the kind of good news the industry has been waiting to hear.

Record summer in store for Hollywood? [AP]


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