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Will Ferrells Landlord 7 Million Views In 24 Hours

Hollywood Deal

by Tim Swanson
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Apr 20 2007 12:00am EDT

Will Ferrell's Landlord = 7 Million Views in 24 Hours

Wired updates Landlord mania with this bit of news: the two-minute clip (which Ferrell and writer/director Adam McKay shot in 45 minutes) scored more than seven million views in 24 hours, making it a certified viral hit. Best nonsensical quote in the article: When asked about how their video-sharing FunnyOrDie.com might actually make money, McKay replies: "It's what we call TCBY -- the yogurt chain. We want to be that. Our business model is the career arc of the Eagles. We want to be exactly like that."

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