BizJournals Portfolio
Oct 19 2007 12:00am EDT

World Series-Bound Coloardo Rockies Seek to Patent 'Rocktober'

"Rocktober," the new shorthand for the Rockies' amazing playoff run, has been popping up everywhere around Colorado, from newspaper headlines to handmade ballpark signs.

Now the team is seeking a trademark to keep others from selling keepsakes bearing the word. The Rockies filed applications with the U.S. Patent and Trademark Office asking for exclusive rights to the name on stuffed animals, Christmas stockings, baby booties, T-shirts, bobble-head dolls and the like.

The filing came two days after Gov. Bill Ritter declared October would be known as "Rocktober" after the Rockies beat the San Diego Padres in 13 innings to win the wild card.

blog-rockies-large.jpg Photo by Doug Pensinger/Getty Images

The Rocky Mountain News and The Denver Post both used the word in front-page headlines. It has also shown up in car commercials and department store ads.


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