Recent Blog Posts
-
Einhorn-Mets Deal Falls Through
Sep 01 201111:43 am EDT -
NFL Makes a Deal
Jul 25 20117:51 am EDT -
ESPN top winner at Sports Business Awards
May 19 201111:12 am EDT -
Jocks That Rock on Product Tweets
May 04 20115:17 pm EDT -
Score One for NFL Players With Judge's Call
Apr 25 20116:25 pm EDT -
Yet Another Career Fumble?
Mar 09 20119:54 am EDT -
Time-Out Gets Called in NFL Labor Talks
Mar 03 20115:45 pm EDT -
Power Players: Sports Business Journal Taps 2010 Influencers
Dec 14 20104:29 pm EDT -
The Game Is Not U.S.
Dec 02 201012:02 pm EDT -
Cincinnati Reds' Days as a Bargain About to End
Oct 03 20109:38 am EDT
World Series-Bound Coloardo Rockies Seek to Patent 'Rocktober'
"Rocktober," the new shorthand for the Rockies' amazing playoff run, has been popping up everywhere around Colorado, from newspaper headlines to handmade ballpark signs.
Now the team is seeking a trademark to keep others from selling keepsakes bearing the word. The Rockies filed applications with the U.S. Patent and Trademark Office asking for exclusive rights to the name on stuffed animals, Christmas stockings, baby booties, T-shirts, bobble-head dolls and the like.
The filing came two days after Gov. Bill Ritter declared October would be known as "Rocktober" after the Rockies beat the San Diego Padres in 13 innings to win the wild card.
Photo by Doug Pensinger/Getty Images
The Rocky Mountain News and The Denver Post both used the word in front-page headlines. It has also shown up in car commercials and department store ads.
Comments
If you are commenting using a Facebook account, your profile information may be displayed with your comment depending on your privacy settings. By leaving the 'Post to Facebook' box selected, your comment will be published to your Facebook profile in addition to the space below.




