BizJournals Portfolio
Home >   Business Views, Opinions and Blogs >   Business Blogs >   Mixed Media >  

How Your Blurb Sausage Gets Made

Mixed Media

by Jeff Bercovici
Main
Late Breaks: Viacom, NPR vs. Fox News, 'Tribune'   Idle Chatter: A Lifeline for Mel; Google Radio R.I.P.

Recent Blog Posts

Links

Feb 12 2009 5:15pm EDT

How Your Blurb Sausage Gets Made

Quite a while ago now, I penned a tongue-in-cheek writeup of Lapham's Quarterly, the scholarly journal founded by former Harper's editor Lewis Lapham. Unable to secure a copy of the magazine, I went ahead with my review anyway in homage to Lapham himself, who famously wrote a column purporting to be about the Republican National Convention that was filed well before it took place.

But, as a friend recently pointed out to me, that didn't stop the Lapham's Quarterly people from using a quote from my "review" in their marketing materials. Behold. □

Comments

If you are commenting using a Facebook account, your profile information may be displayed with your comment depending on your privacy settings. By leaving the 'Post to Facebook' box selected, your comment will be published to your Facebook profile in addition to the space below.


Connect With Portfolio.com
Like Portfolio on Facebook

Come on, like us—you know you want to.

Follow Portfolio on Twitter

Follow us and if you're an innovative entrepreneur, we'll return the favor.

The Mix

Today's top stories, conversation starters, and the back nine business bites.

spotlight on

Slideshows

500 Startups Hits New York

Dave McClure's brainchild makes its way to New York and introduces East Coast money folks to some intriguing new companies. View Slideshow