BizJournals Portfolio
Dec 12 2008 12:20pm EDT

Bold Prediction: 'Newsweek' Gone by 2010

Proudly abrasive media critic Michael Wolff has a surprisingly specific forecast about Newsweek, which is shedding circulation and cutting staff: He thinks it will go out of business "[s]ometime around the fourth quarter of next year."

That's a revision of his earlier estimate, which merely placed Newsweek's anticipated death sometime in the next five years. (It should be noted that, as the founder of the news aggregator Newser.com, Wolff competes more or less directly with Newsweek in the online space.)

Wolff hedges his new prediction by saying that "possibly there's a phase where it goes bi-weekly, or even monthly." That's the course U.S. News & World Report took -- but it's a little trickier when "week" is part of your name.


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