Julia Allison Is a Top Seller for 'Wired.' Really.

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Mixed Media

by Jeff Bercovici

Main

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Sep 18 2008 3:27PM EDT

Julia Allison may be a celebrity largely in her own mind, but that didn't stop her from becoming one of Wired's best-selling cover subjects of the past eight years.

The tech magazine's August issue sold about 103,000 copies on the newsstand, according to numbers filed with ABC Rapid Report. That makes it the second-biggest seller of the year, after the April issue, which featured a cover story about every tech obsessive's favorite topic, Apple, and sold 105,000 newsstand copies.

In fact, since 2000, only two other issues have sold more on the newsstand: February 2007, which featured "PC Guy" John Hodgman on the cover, and August 2006, which starred Stephen Colbert. Meanwhile, Allison outsold a host of genuine celebrities, including Sarah Silverman (Feb. 2008), Rupert Murdoch (July 2006), Jon Stewart (Sept. 2005) and Steven Spielberg, twice (June 2002 and June 2005).

Wired, by the way, is part of Condé Nast, the same company that owns Portfolio.

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