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Idle Chatter Brokaw To The Rescue More

Mixed Media

by Jeff Bercovici
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'WSJ,' Russert Dominate Mirror Awards   'Washington Post' Editor Retires

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Jun 23 2008 12:00am EDT

Idle Chatter: Brokaw to the Rescue, more

-NBC will kick the question of who should replace Tim Russert on Meet the Press down the road by installing Tom Brokaw in the job through November. [AP]

-Speaking of Meet the Press, you know that enterprising little boffin who broke the news of Russert's death on Wikipedia, ahead of all the major newspapers and networks? He got fired for it. [NYT]

-It's shaping up to be the newspaper industry's worst year ever for ad revenue. But you probably gleaned that from the hysterical tone of all the coverage so far. [NYT]

The Washington Post is starting a new, glossy, high-end magazine to attract advertising, emulating The New York Times and The Wall Street Journal. [Ad Age]

-The Corn Refiners Association is mounting a $20 million-plus ad campaign to let you know that high-fructose corn syrup isn't bad for you. Of course, they're a little biased. [WSJ]

-Is it your lifelong dream to win Rock of Love? The New York Reality TV School is awaiting your application. [UPI]

-The NFL Network may have found the solution to its distribution problem: a joint venture with ESPN. [LAT]. □

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