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CNBC's Donny Deutsch Losing Viewers, Shirt

"The Big Idea is a stake in the ground against Fox in primetime," declared CNBC executive Jonathan Wald in October.

They might want to find another stake. Well-tanned ad guru Donny Deutsch's show is off 15 percent in the ratings year-to-date versus the same period in 2007, according to Nielsen. That's both among total viewers and within the prime 25-54 age group ...

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