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Conde Nast Closing 'Portfolio'
Apr 27 200910:02 am EDT -
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Nostalgia, Entitlement and Murdoch's 'Journal'
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Jan 10 2008 12:00am EDT
Goldman Revises Ad Spend Forecast Way Down
If you want to feel depressed over the state of the media economy, check out the latest forecast from Goldman Sachs analyst Peter Appert.
He says 2008 will be the newspaper industry's worst since 2001, with ad spending falling 7.9 percent year-over-year. That's down from an earlier forecast of a 2.6 percent decline.
More on the Goldman report here, and on the outlook for the media economy here. □
