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The Future of News: Collaboration

Yesterday, Dealbreaker's John Carney told me that for the past couple of months his daily Wall Street Journal has been delivered with a free copy of the New York Sun. That kind of bundling makes a lot of sense for both papers: the WSJ gets free added value, while the Sun gets valuable high-end circulation.

Then, this morning, I visited the ft.com home page, where the top story was "Anheuser-Busch reverses hostility to InBev". Of course I wanted to read all about this latest development, so I clicked on the headline to find the New York Times logo and a byline saying "By New York Times". The FT then ran, verbatim the story broken by Andrew Ross Sorkin and Micheal de la Merced.

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