BizJournals Portfolio
May 07 2008 12:00am EDT

Citi Never Sleeps

Yes, that is the Citi's Official everything-old-is-new-again slogan. Here's a real ad (you'll have to watch a short ad in order to watch the longer ad for Citi, because, um, this is the internet) followed by a fake ad from the folks at Dealbreaker. I know which one I prefer, and it's not the one where an old black bald guy gets applauded for lifting a red cardboard box into the air.

The WSJ reports that Citi "went to great lengths to save money on the campaign". It shows.

...


blog comments powered by Disqus
Real Business, Real Results

Did anyone at Microsoft ever watch the (gasp!) offensively funny show Family Guy?

Ex-Morgan Stanley exec Zoe Cruz is now heading her own hedge fund. Are Wall Street's leaders done?

Martha, Bernie and Skilling know that what you wear for court can go a long way in public perception.

spotlight on

Health Care

Bad to the Bone No More

Companies such as General Mills say they're stepping up efforts to change employees' bad behavior and promote healthier lifestyles. Read More