Recent Blog Posts
-
The Times' Rorshach Geithner Story
Apr 27 20099:04am EDT -
Sinking Animal Spirits
Apr 27 20098:04am EDT -
Counter-cyclical Urban Policy
Apr 26 200910:04am EDT -
Be Your Own Counterfeiter
Apr 26 20099:04am EDT -
Being Tim Geithner
Apr 25 200912:04pm EDT -
Notes From a Press Conference Naif
Apr 25 20099:04am EDT -
What Good is the News?
Apr 25 20098:04am EDT -
Stressful Enough
Apr 24 20092:04pm EDT -
Not Regretting the Pound
Apr 24 20091:04pm EDT -
Introducing the New Ford Squeeze
Apr 24 20099:04am EDT -
Non-Economic Questions of the Day
Apr 24 20099:04am EDT -
The Stress Test Blind Alley
Apr 24 20098:04am EDT -
Happy Hour
Apr 23 20099:04pm EDT -
Recovery Without Rebalancing
Apr 23 20096:04pm EDT -
The Shape of Your Recession
Apr 23 20095:04pm EDT
Links
- Felix Salmon
- DealBreaker
- Ryan Avent: The Bellows
- The Epicurean Dealmaker
- Chris Anderson
- Ultimi Barbarorum
- MarketBeat
- Michelle Leder
- John Quiggin
- The Panelist
- Andrew Leonard
- Streetsblog
- Brad Setser
- Michael Mandel
- Financial Crookery
- Kash Mansori
- Dean Baker
- Calculated Risk
- Free Exchange
- Curbed
- Lance Knobel
- Econospeak
- Carbon Tax Center
- Overcoming Bias
- Mark Thoma
- Naked Capitalism
- Alphaville
- Barry Ritholtz
- Alexander Campbell
- The Bayesian Heresy
- Brad DeLong
- DealBook
- Greg Mankiw
- Deal Journal
- FP Passport
- Carl Bialik
- Marginal Revolution
- A Fistful of Euros
- Dan Gross
Blogonomics: Herb Greenberg Quits Blogging
The insightful Herb Greenberg is leaving journalism to start up "an independent equity research boutique". And all power to him: as Paul Kedrosky says, "he deserves the broadest possible playing field to display and, yes, benefit financially from his talents".
But if he wants the broadest possible playing field to display his talents, why is he giving up his blog?
In his comments section Greenberg says that the blog is "unlikely to continue, sorry to say," almost as though the decision wasn't up to him. Of course it is: it's his company, he can do what he likes. And a blog would be a magnificent shop window for his company's wares.
I suspect that Greenberg is worried about cannibalization: why would potential clients subscribe to his research product if they can get substantially the same information free from his blog? But I do hope he'll reconsider. Clients value personal access more than the research product, and a blog is the best conceivable marketing tool. Besides, the feedback you get on a blog is invaluable in honing and improving your opinions on just about anything. Or does Greenberg thinks he's smarter than anybody on the internet?
Update: Greenberg responds in the comments, saying that he's giving up blogging because he's "worried that it will be a distraction to the business". I think he should go out for lunch with Fred Wilson.
