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Universal Uncripples Music, Cripples Music Retailing

The publisher of your favorite book. The studio which made your favorite film. The record label of your favorite recording artist. These are not things the average consumer should ever have to know. If you're in the industry, they're crucial. If you're a big fan, they can be interesting. Every so often, a label turns into a brand: Penguin books have a following, as do certain record labels, like Motown, Def Jam, or Deutsche Grammophon. But it's never something necessary for enjoyment of the content.

Until now.

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