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One Persons Problem Is Anothers Profit

Daily Brief

by Liz Gunnison, Jeffrey Cane, Mark Stein, Laura Rich and Megan Barnett
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Sep 17 2007 12:00am EDT

One Person's Problem Is Another's Profit

nasdaqad-large.jpg


Volatility in the markets making life hard for you? Not to worry. Nasdaq is going to show how it can help make life easier and more enjoyable.

Its "Move Life Forward" television ad campaign starts today on CNBC, Fox News, and CNN. (The campaign's print component launched earlier in the year.)

Condé Nast Portfolio reporter Willow Duttge takes a look at the 17 vignettes in the ad series (scenes from four of them are above) and dissects what Nasdaq wants to you to know—and what the real story is.

Willow Duttge's analysis can be found here.

Laura Rich is a co-founder of Recessionwire, which provides news, advice, perspective and humor about the recession and the recovery.

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