BizJournals Portfolio
Home >   Business Views, Opinions and Blogs >   Business Blogs >   Business Spin >  

Krispy Kreme Cream Puffs From Reuters Ap

Business Spin

by Jack Flack
Main
No Commentary Needed   Newsflash: Competitor Moves Photocopier!!

Recent Blog Posts

Links

Aug 28 2007 12:00am EDT

Krispy Kreme: Cream-Puffs from Reuters, AP

Nice work by Marek Fuchs.

Jack Flack is often asked by journalist friends why some flacks write so much, uh, "fluff" into releases. As the Maven points out, it's because occasionally reporters are either rushed enough, desperate enough or lazy enough to actually run with it.

Comments

If you are commenting using a Facebook account, your profile information may be displayed with your comment depending on your privacy settings. By leaving the 'Post to Facebook' box selected, your comment will be published to your Facebook profile in addition to the space below.


Connect With Portfolio.com
Like Portfolio on Facebook

Come on, like us—you know you want to.

Follow Portfolio on Twitter

Follow us and if you're an innovative entrepreneur, we'll return the favor.

The Mix

Today's top stories, conversation starters, and the back nine business bites.

spotlight on

Slideshows

500 Startups Hits New York

Dave McClure's brainchild makes its way to New York and introduces East Coast money folks to some intriguing new companies. View Slideshow