BizJournals Portfolio

Swinging for Dollars

Jun 06 2008

Back to: Money in the Rough

Charlotte Mayorkas
Phil Mickelson
David Toms
Arron Oberholser
Ryan Moore
Rich Beem
Wendy Ward
Charlotte Mayorkas
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Charlotte Mayorkas
Top-10 golfers pull in $4 million to $5 million a year in endorsements, says sports agent Todd Ciuba, and top-30 players can command about $1 million annually. But even a relatively unknown rookie can do better than he might on Wall Street. A golfer with more than one deal is looking at $300,000 minimum. While the terms of endorsements are kept private, here's a look at what eight athletes wear on their sleeves.
Phil Mickelson
Mickelson was the second-highest winnings earner on the P.G.A. Tour last year, taking in more than $5.8 million. He endorses Callaway Golf, Rolex, KPMG, Exxon Mobil, Crown Plaza Hotels and Resorts, and Barclays.
David Toms
He finished 32nd on the 2007 P.G.A. Tour money list and made just under $2.1 million in purse money. He has deals with Titleist, TaylorMade, Humana, Oxford Golf, Stanford Financial, and Capital Strategies.
Arron Oberholser
Finished 47th on the 2007 P.G.A. Tour money list, raking in nearly $1.8 million in purse money. Oberholser is affiliated with Titleist, Dockers Golf, Skyworks, and Kukui'ula, a Kauai-based resort-home development.
Ryan Moore
He was 59th on the 2007 P.G.A. Tour money list and made more than $1.5 million in purse money. He endorses Ping, Rolex, and Oakley.
Rich Beem
Beem finished 119th (out of 125) on the 2007 P.G.A. Tour money list. He made $868,658 in purse money and endorses Callaway Golf, Uncle Ben's, and Tommy Bahama.
Wendy Ward
Purse money lags behind for ladies golf, but there's an equally wide—if not wider—net of potential sponsors, including cosmetics and other lifestyle companies. Ward finished 56th on the 2007 L.P.G.A. Tour money list, winning $224,452 in purse money. She endorses Ping, Antigua (clothing), Titleist, Rolex, and Ecco Golf.
Charlotte Mayorkas
Ranks 69th on the 2007 L.P.G.A. Tour money list and took in $154,187 in purse money. Among the brands she endorses: Callaway Golf, Dermalogica, Asics, and Ogio.

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