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A 'Knock-Out' Match: Kelly Ripa and Molly Sims Team Up to Fight Ovarian Cancer

Stars to Appear in Public Service Announcements for QVC Presents Super Saturday Live Benefiting The Ovarian Cancer Research Foundation

WEST CHESTER, Pa., June 10, 2008 /PRNewswire via COMTEX News Network/ -- Kelly Ripa and Molly Sims are
packing a one-two punch in the fight against ovarian cancer as the stars of
the new public service announcements to promote QVC(R) Presents Super Saturday
Live to benefit The Ovarian Cancer Research Fund (OCRF).

Ripa and Sims are scheduled to appear in both the print and television
public service announcements promoting QVC Presents Super Saturday Live on QVC
Saturday, July 26 from 2 - 4 PM (ET), with all net proceeds benefiting OCRF.

The exclusive sale, which was previously only available to Hamptons'
tastemakers and celebrities, will reach QVC's 93 million U.S. homes, allowing
shoppers throughout the country to get designer styles at a fraction of the
suggested retail price while supporting OCRF.

Both Ripa and Sims are longtime supporters of OCRF, participating in
charitable events and fundraisers as well as supporting educational
initiatives for the organization. Ripa, who has served as host for Super
Saturday for the past four years, will once again host the event in the
Hamptons. Currently in its 11th year, Super Saturday will be broadcast live
for the second consecutive year on leading multimedia retailer QVC.

"I am excited to be hosting this wonderful event and for the opportunity
to support an organization that is so near and dear to my heart," said Ripa.
"And the best part? I get to spend the day shopping for a great cause -- what
could be better than that?"

Also an active supporter of Super Saturday, Sims says that she is
"ecstatic to be a part of the endless fight against ovarian cancer" and
praises the OCRF for its endeavors. "It truly is an honor to work with OCRF
and help raise awareness for such an outstanding cause," she said.

"We are thrilled to be working with such powerful and inspiring women,"
said Bob Ayd, chief merchandising officer for QVC. "With their dedication to
OCRF and positive influence on women everywhere, we look forward to bringing
even more attention to this important cause."

"OCRF is thrilled to work with QVC again this year for the 11th Annual
Super Saturday," said Faith Kates Kogan, president of OCRF. "With Kelly and
Molly's endless support, combined with QVC's commitment to excellence, OCRF
will continue its mission to raise much-needed funds for research and raise
awareness of this deadly disease."

About QVC

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation
attributed to the Liberty Interactive Group (Nasdaq: LINTA), is one of the
largest multimedia retailers in the world, with annual revenue of more than $7
billion. QVC is committed to providing customers with thousands of the most
innovative and contemporary beauty, fashion, jewelry and home products. Its
programming is distributed to more than 166 million homes worldwide. The
company's website, QVC.com, is ranked among the top general merchant Internet
sites. With subsidiaries in the United Kingdom, Germany and Japan, West
Chester, PA-based QVC has shipped more than a billion packages in its 21-year
history.

About The Ovarian Cancer Research Fund

The Ovarian Cancer Research Fund (OCRF) is the leading independent,
non-profit organization in the United States dedicated to advancing research,
raising awareness and finding a cure for ovarian cancer. Ovarian cancer takes
the lives of over 15,000 women in the United States each year, with over
20,000 new cases being diagnosed annually. There is currently no method of
early detection, leading to late diagnosis in 75 percent of all cases. OCRF
is committed to funding the best and the brightest of scientific investigators
whose work focuses on new tools for detection and better treatment options. To
date, OCRF has funded researchers at 40 leading cancer centers nationwide. For
more information, go to http://www.ocrf.org.

SOURCE QVC, Inc.


http://www.qvc.com

Copyright (C) 2008 PR Newswire. All rights reserved


 



 
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