Google, Incorporated (GOOG)
Company Information
Dr. Eric E. Schmidt, Ph.D., CEO/Director/Chairman of the Board
1600 Amphitheatre Parkway
Mountain View, CA 94043
US
Map it ![]()
Phone: (650) 253-0000
Fax: (650) 618-1499
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Twitter + Google = Not LikelyApr 03 2009
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Google PowerFeb 11 2009
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Five Things Google Could Do For NewspapersJan 12 2009
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Google: No DealNov 05 2008
Portfolio.com Overview
Sergey Brin and Larry Page had an idea to create a better search engine by tapping into the collective intelligence of the Web. After raising $1 million in seed money, the two Ph.D.-track students at Stanford dropped out of school as had so many Silicon Valley boy wonders before them and started Google in 1998. This move would ultimately make them two of the richest 30-somethings in the world.
WHAT THEY DO
Google organizes the world's information, makes it searchable, sells ads coordinated with user searches, and rakes in a huge pile of money in the process. Along the way, it professes to "do no evil" and has created a $1 billion philanthropic foundation.
WHAT THEY GOT RIGHT
Pick a success, any success: Google leads the search business with 50 to 70 percent of the market and has managed to carefully craft and control its image. It had an innovative initial stock offering in 2004, and in late 2006, it outmaneuvered its competitors to buy YouTube for $1.65 billion and a 5 percent stake in America Online for $1 billion. In April 2007, the company announced it was acquiring DoubleClick for $3.1 billion.
Google has tried to maintain a culture of inventiveness by catering to its employees' every need at its headquarters, known as the Googleplex. From free food at gourmet cafeterias to on-site doctors, employees are treated like royalty so that they can concentrate on the one thing that matters most: Google. The hallmark of this approach may be the company’s 70-20-10 policy: Employees are expected to spend 70 percent of their time on the core search and advertising businesses, 20 percent on related activities, and 10 percent on entirely new projects.
WHAT THEY GOT WRONG
Explosive growth combined with a self-righteous attitude have led Google to more than one serious gaffe. The company has created a host of gee-whiz and me-too products—Google Earth, Google Maps, and Froogle, to name a few—which create very little revenue. Google’s most publicized misstep was its decision in early 2006 to self-censor search results in China. For a company whose mission statement includes the phrase "unbiased, accurate, and free access to information," the move seemed like a naked play for profit. The company argued, however, that it would be more beneficial for the people of China if Google stayed rather than pulled out.
The hypersecretive nature of the company also made it look downright hypocritical in 2005 when a CNET reporter used basic Web searches to find personal information on C.E.O. Eric Schmidt, who joined the company in 2001. In response, Google refused to talk to CNET reporters for a year. Some privacy advocates also worry that the gargantuan amount of personal information Google captures could create problems in the future.
WHAT'S NEXT
By Schmidt’s tally, it will take another 300 years to organize the world’s information, so the company is rapidly growing its engineer-heavy workforce and ramping up its infrastructure by purchasing server farms to help deliver its many products. Many analysts are waiting for Google to monetize its numerous side projects, but in truth, analysts don’t receive enough information from the company to make pertinent recommendations. Google has tried to shield itself from Wall Street, providing little guidance on its future direction and maintaining a dual-class stock structure that gives more than two-thirds of the voting power to Brin, Page, and Schmidt.
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Twitter + Google = Not Likely
Speculation that Google is about to buy the miniblogging service is being denied. But the denials don't rule out some sort of partnership, which would make sense.Apr 03 2009 -
The Future of Cloud Computing: A Long-Term Forecast
Wired.com explores the frustrations of those who are pushing the paradigm shift, and sees a long slog ahead.Mar 09 2009 -
Google Power
With its green-power initiative, is the search-engine dynamo catching another huge wave of new technology?Feb 11 2009 -
Five Things Google Could Do For Newspapers
From buying struggling newspapers to improving the news search experience, the internet behemoth can take concrete steps to help an industry in trouble.
Jan 12 2009 -
Google: No Deal
Yahoo must search for other options with collapse of ad pact.Nov 05 2008
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Google takes aim at Microsoft with new PC platform
Jul 09 2009
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Google, YouTube win dismissal of some damages claims
Jul 07 2009
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Microsoft's Bing search wins share from Google
Jul 01 2009
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China says Google spreading illegal vulgar content
Jun 25 2009
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Google site access in China briefly disrupted
Jun 25 2009
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T-Mobile to sell new Google phone in August
Jun 22 2009
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Dutch muggers caught on Google street view camera
Jun 19 2009
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Google translation tool aims to improve Iran info access
Jun 19 2009
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ComScore: Google tops search engine rankings
Pittsburgh
Jun 18 2009
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ComScore: Google tops search engine rankings
Austin
Jun 18 2009
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Last Bytes: Google Slows, YouTube Streams, Oprah Twitters
Apr 16 2009
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Hot Mail
Apr 16 2009
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Idle Chatter: Don't Hate the Google
Apr 09 2009
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Last Bytes: Google on the Defensive
Apr 07 2009
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Google to Newspapers: We're Not the Bad Guys
Apr 07 2009
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Google to Announce Second Quarter 2009 Financial Results Jul-07-2009, 02:01PM EDT
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Critical Alerts for GOOG, CHK, MT, WFR, and SHLD Released by Seven Summits Research Jul-07-2009, 09:31AM EDT
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Zacks Analyst Blog Highlights: Dell Inc., Google Inc., Apple, Hewlett-Packard and Microsoft Jul-02-2009, 05:00PM EDT
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IncrediMail Renews AdSense Contract with Google for Two Years Jul-01-2009, 06:00AM EDT
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Bing Shows Steady Growth
(SeekingAlpha)Jul 09 2009 -
Jul 09 2009
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Google challenges Microsoft on its own turf
(Financial Post, Canada)Jul 09 2009 -
Early Glance: Internet companies
(Businessweek)Jul 09 2009 -
Google's OS Model Borders on the Brilliant
(SeekingAlpha)Jul 09 2009 -
Jul 09 2009
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Google unveils open-source PC operating system
(GulfNews, United Arab Emirates)Jul 09 2009 -
Google's new operating system to take on Microsoft
(Boston Globe)Jul 08 2009 -
Will enterprise IT dump Internet Explorer for Google Chrome?
(Computerworld)Jul 08 2009 -
Google drops 'beta' from Gmail in move to woo business customers
(Chicago Tribune)Jul 07 2009
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Jul 09 2009
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Not With a Bing, but a Whimper, Redux [Digital Daily]
(All Things Digital)Jul 09 2009 -
Microsoft Plays a Game of Bing Pong
(CNBC: Tech Check with Jim Goldman)Jul 09 2009 -
Google's Chrome operating system already lining up hardware partners
(Blogging Stocks)Jul 09 2009 -
Google image search gets usage rights filtering
(CNET Gadgets Blog)Jul 09 2009
Employees
Financials
| Income Statement | 01/2009 | 10/2008 | 07/2008 | 04/2008 |
|---|---|---|---|---|
| Sales | 1.8 Bil. | 1.79 Bil. | 1.76 Bil. | 1.77 Bil. |
| Gross Operating Profit | 3.9 Bil. | 3.75 Bil. | 3.61 Bil. | 3.41 Bil. |
| Operating Income before D & A (EBITDA) | 2.25 Bil. | 2.13 Bil. | 1.97 Bil. | 1.88 Bil. |
| Total Income Before Interest Expenses (EBIT) | 835.35 Mil. | 1.76 Bil. | 1.64 Bil. | 1.71 Bil. |
| Total Net Income | 382.44 Mil. | 1.35 Bil. | 1.25 Bil. | 1.31 Bil. |
| Basic EPS, Total | 1.22 | 4.28 | 3.97 | 4.17 |
| Diluted EPS, Total | 1.21 | 4.24 | 3.92 | 4.12 |
| BALANCE STATEMENT | 01/2009 | 10/2008 | 07/2008 | 04/2008 |
|---|---|---|---|---|
| Cash and Equivalents | 8.66 Bil. | 8.37 Bil. | 7.36 Bil. | 6.52 Bil. |
| Total Assets | 20.18 Bil. | 17.96 Bil. | 16.32 Bil. | 15.46 Bil. |
| Total Liabilities | 2.3 Bil. | 2.21 Bil. | 2.35 Bil. | 2.46 Bil. |
| Total Capitalization | 28.24 Bil. | 27.53 Bil. | 25.91 Bil. | 24.34 Bil. |
| Cash Flow | 01/2009 | 10/2008 | 07/2008 | 04/2008 |
|---|---|---|---|---|
| Net Cash From Continuing Operations | 7.85 Bil. | 5.73 Bil. | 3.55 Bil. | 1.78 Bil. |
| Net Cash From Investing Activities | -5.32 Bil. | -3.5 Bil. | -2.37 Bil. | -1.41 Bil. |
| Net Cash From Financing Activities | 87.57 Mil. | 76.52 Mil. | 72.23 Mil. | 28.66 Mil. |
| Net Change in Cash & Cash Equivalents | 2.58 Bil. | 2.29 Bil. | 1.28 Bil. | 438.16 Mil. |
| Income Statement | 2009 | 2008 | 2007 | 2006 |
|---|---|---|---|---|
| Sales | 7.12 Bil. | 5.68 Bil. | 3.65 Bil. | 2.28 Bil. |
| Gross Operating Profit | 14.67 Bil. | 10.91 Bil. | 6.95 Bil. | 3.86 Bil. |
| Operating Income before D & A (EBITDA) | 8.13 Bil. | 5.21 Bil. | 4.12 Bil. | 2.4 Bil. |
| Total Income Before Interest Expenses (EBIT) | 5.85 Bil. | 4.83 Bil. | 4.01 Bil. | 2.14 Bil. |
| Total Net Income | 4.23 Bil. | 4.2 Bil. | 3.08 Bil. | 1.47 Bil. |
| Basic EPS, Total | 13.56 | 13.53 | 10.21 | 5.31 |
| Diluted EPS, Total | 13.31 | 13.29 | 9.94 | 5.02 |
| BALANCE STATEMENT | 2009 | 2008 | 2007 | 2006 |
|---|---|---|---|---|
| Cash and Equivalents | 8.66 Bil. | 6.08 Bil. | 3.54 Bil. | 3.88 Bil. |
| Total Assets | 20.18 Bil. | 17.29 Bil. | 13.04 Bil. | 9 Bil. |
| Total Liabilities | 2.3 Bil. | 2.04 Bil. | 1.3 Bil. | 745.38 Mil. |
| Total Capitalization | 28.24 Bil. | 22.69 Bil. | 17.04 Bil. | 9.42 Bil. |
| Cash Flow | 2009 | 2008 | 2007 | 2006 |
|---|---|---|---|---|
| Net Cash From Continuing Operations | 7.85 Bil. | 5.78 Bil. | 3.58 Bil. | 2.46 Bil. |
| Net Cash From Investing Activities | -5.32 Bil. | -3.68 Bil. | -6.9 Bil. | -3.36 Bil. |
| Net Cash From Financing Activities | 87.57 Mil. | 403.07 Mil. | 2.97 Bil. | 4.37 Bil. |
| Net Change in Cash & Cash Equivalents | 2.58 Bil. | 2.54 Bil. | -332.5 Mil. | 3.45 Bil. |
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