Adam Seitz has been a standup comedian, performed with such luminaries as Robert Klein and Jerry Seinfeld, voiced cartoons and videogames, appeared in movies and on television, and acted as a master of ceremonies at corporate events.

Now, he wants to take a talent for improvisation and getting laughs to the corporate world with a startup he’s calling Improvulutions. Through that startup, he hopes to train corporate leaders to lighten up.

“The key to life is happiness,” he told Portfolio.com. “But, happiness is not a location you can arrive at. It is a state of being. It happens in the moment. So I am looking to help CEOs and other leaders add more moments of happiness in their life, and hopefully it will trickle down to those around them.”

Seitz agreed to answer five questions from Portfolio.com about why he’s launching this latest venture and the lessons he hopes to teach business leaders:

Portfolio.com: Why do leaders need to “get out of their own heads?”

Seitz: Too often I’ve seen brilliant, successful young and mature CEOs, entrepreneurs, inventors, tech wonks, speaker/lecturers, and various team leaders speak in a high-tech language, use too much jargon, overtalk, or have a hard time describing their intentions without coming off stiff. Some may come off arrogant, pompous, too scripted, robotic, uncomfortable, or bland. This unfortunate outcome can happen to the best of the best. These are typically great people that would normally never hear the above adjectives listed before their names in their daily personal life, but in their business life or standing at podium? Ouch! They have lost their trust in the gut instincts, censor the instant thoughts and answers the universe (or God, if you wish) provides. Sadly, they end up missing out because they judge, eliminate, and knock their own thoughts out of play.

What’s the one key lesson you want people you train to leave a session with?

If I only get one that I want—I not only want it, but I consistently get it—smiles! To elaborate, I want them all to know we all improvise every day in each conversation and interaction we have. Improv is not only for actors and comedians, but the tenets and the core principals are for everyone. I want them to understand they are perfect as they are. That nobody can define who they should be or what they should say or think. That they should pay more attention, focus on now and listen even more. To trust in the answers and responses they instinctually come up with. That when you make someone smile, you will gain their attention. If you can make someone chuckle, you not only have their attention, they will now want to hear what you have to say next. If you can get them to laugh, well then you can sit on their lap and close the deal!

How can you help business leaders and entrepreneurs become more comfortable with themselves?

Obviously, most leaders must already possess a high level of confidence to become an entrepreneur and/or to have achieved the level of success that brought them to the level of CEO. Even though I am repeating myself, here is a list of some of the things I will help them with: working out both your right and left brain; focused communication; the importance of eye contact; public speaking; confidence building; extreme concentration; teamwork; listening skills; creative thinking; give and take; increased authenticity; exploring feelings and emotions; intuition.

How do the skills associated with improvisation express themselves in a corporate or entrepreneurial setting?

We are all creative in our own way. We all have many ideas that want and need to come out—now! An improvisation-based coaching session, workshop, day retreat, training, or team-building seminar is a great way for your people to truly meet and improve communication between the different groups within your company. From the executive team to the janitorial staff, everyone is important and included. Everyone gets to play. Improvisation helps to create a friendly social atmosphere. It helps your team “break the ice,” break free from the grip of uncomfortable shyness, and improves their skills for press interviews, meetings with new clients, or even first dates! Through interactive improv exercises and fun energetic games played in a relaxed and supportive environment, true bonding can be established. Once you have played with someone, the dynamic of the relationship is bound to change for the better, and everyone will walk away with a sense of freedom, happiness, and empowerment that only this art form can bring!

What’s your big goal for your company?

To see improvisational thinking help CEOs create healthy, innovative, and creative new ways of doing business, to spread the love and inclusiveness of being a true team, and to continue to build on my goal to bring more happiness to the world—and to continue to make a healthy living doing so. I have been blessed to accomplish most of the goals I had set as a child and young adult (with the exception of a date with Salma Hayek). When I realized I was turning 46 in February, I doubled that. It equaled 92 years. Therefore, I am now middle-age. Ouch! First thought: I’ve got to go and buy a new convertible Corvette. Second thought was I need to find my purpose for being on this planet. After asking those around me (friends, colleagues, and loved ones) why they choose to have me in their life, other than my mother saying she had no choice, the answers were constant. “You make me smile, and I always laugh a lot when I am with you,” “I am always able to just be myself around you,” and “You are devastatingly handsome.” OK, so two out of three are true. I will leave which two for you to guess.