In one of my favorite movies, Ace Ventura: When Nature Calls, Jim Carrey exclaims “time is of the essence.” Now, it depends on the person and the age, but the advice is fundamental. Thanks, Jim.

As a teen, I measured time with friends (out of the house and away from parents) versus time at home. In college, it was time studying versus time partying. As an entrepreneur, it’s become time working versus time sleeping.

In comparison, I became an uncle earlier this month when my brother had a baby, Ashley Rebecca Rabin, and for him it’s become time sleeping versus time not (at one week old she’s now been mentioned in a blog, Skyped, and has her own website—gotta love technology).

Time truly is of the essence in all situations. For me, the time is now!

Since my last blog, I’ve not only had very productive meetings with my consultants, but have moved forward in my businesses.

I was accepted to The Founder Institute; apply if it comes to a city near you. It has been a fantastic experience and learning opportunity. The most memorable quote being, “A startup is a process of running down a lot of dark alleys and figuring out which ones are dead ends and which one is the brightest—then turning back and going down that one.”

Acting as a small-business incubator, the Institute will put me in contact with numerous investors throughout the four-month semester, which will help ViewInYourRoom, Inc. get off the ground.

My second venture, QuickSearch LCC, just received the alpha version of the search-engine software we’ve been working on for months that will change the way you search. Hiring an overseas software designer for the preliminary software development was a great idea. Money saved + kick-butt software = an efficient solution.

So why is time of the essence? My consultants and I feel ViewInYourRoom, Inc. should be fully funded by May and QuickSearch LCC should deploy within the first two quarters of 2010. So I measure time between that which I’ve worked and that which I’ve slept.

The question becomes, How hungry are you? Three months ago, I’d have answered eight hours of sleep; today the answer is five. Remember that when you’re sleeping your competition is working!

This blog’s tip for upcoming entrepreneurs: Potential doesn’t mean you’re successful, all it means is that you haven’t done anything yet.